"As soon as a competitor starts selling bar stools cheaper you have to respond. The online market is highly competitive and more than ever you
have to have the right product in the right place and at the right price to make it sell."
David Gadd. CEO, ICO3
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Market Research is strongly emphasised in our E Commerce model. We use a variety of information sources, price comparision tools, competitive
analysis and subscription
services to keep up to date with the latest online trends in each sector. This will normally lead to new suggestions for products, price
alterations and other strategic approaches which add a competitive edge to the partnership.
- Looking at the latest online selling trends we identify which products to focus on
- Looking at the our competitors we always seek to keep our stores competitive
- Looking at yearly cycles we are constantly shifting the emphasis of our stores to suit the changing demands of the shopper
The Research services provided as part of the partnership include:
- eBay Research
- Amazon Research
- Competitor Research
- Google Merchant Research
- Search Terms Research
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